As a local security company, based in Birmingham, UK, we pride ourselves with keeping our local communities safe and secure. However security is not always physical, and often materialises through economic support. As such, we feel it is paramount to support local business, which is why we recently decided to sponsor our local club Bromsgrove Sporting F.C., or, as we call them, The Rouslers.
Due to the immense financial pressure the coronavirus pandemic has put, and is still putting, on smaller local business it is incredibly important for communities to band together to stay afloat.
The Rouslers give is good reason to do so. Since their inception in 2009, they have slowly worked their way up from the Midland Football Combination’s Division Two to their current place in the Southern League—proving to be a local shining light with a presence in the national footballing world.
In some respects, however, what’s more important to us is all the individuals this sports team touches. From the beginning, Bromsgrove Sporting had a consistent viewership of around 300 keen fans. But during the 2018-19 season The Rouslers’ home games averaged turnouts of 952 supporters, marking them as the 43rd best-supported team in non-league English football. Seeing that The Rouslers have had such a profound effect on the local community, both in and around Bromsgrove, really drove us to provide our donation to the club, and sponsor them.
With the shockwaves of the pandemic resonating through the country, and economic uncertainty endlessly rearing it’s ugly head, we feel privileged to be in a position where we are able to sponsor our local club, becoming one of the many business and individuals dedicated to keep the sporting heart of Bromsgrove alive.
If you are in a position such as ours, where you have enough funds to help local businesses stay afloat during these troubled times, we wholeheartedly encourage you to consider donating and sponsoring such projects. It is certainly not money lost, as many businesses view it. Instead it is money invested in securing the grounds around your local community which has, on a personal level, brought us further into Bromsgrove, revitalising the home-grown community spirit which is far too rare in this age of global Internet culture.